Sometimes designs come easy… other times they are a struggle. I’m not into the whole “be the design” pshyobabble, but I think in every concept lies a good design. Excuting something to take it to its fullest level, allowing a decent design to become great.
This design is a series that our pastor is preaching. Originally it came to me as “Hey Russ, Ken is preaching on ‘How to respond to the economic crisis’, but we are thinking through the title at the moment”. A week later they just stuck with “How to Respond to the Economic Crisis”. I’m not going to lie, I wasn’t thrilled, but then again I had nothing better. So that in mind I started my brain storming and started playing around with ideas. Three or four ideas later I started building this typographic map.
Anything built with type is funny, cause people have a hard time seeing it early on. Anyway it got good reviews with the peers, which always make me happy. Hope you all like it as well.
