Found it was a struggle for me and this is actually the third concept that came through my head, after visiting NorthPoint Church’s Creative Dept, all the pieces fell into place. This for me was my first live action shoot and post edit. It was a team effort and I owe a lot to Thom Grindle and Curtis Humphreys for adding so much to the video. Also my wife and I stayed up until 2:00 am making the signs by hand (printed words on top of graphite paper on top of the cardboard, thanks to NorthPoint Creative).
Found it Sermon Promo from Russell Brown on Vimeo.
Post was done by giving the video a acid wash curves effect and then adjusting another set of curves to make the contrast “pop”. A black vignette, a soft desaturated layer, and the grunge effect (via istock) which was actually doubled and off set to bring it out a little more.
